In 1999, V-Day launched its College Campaign with 66 participating schools across North America performing The Vagina Monologues; over 20,000 people attended V-Day events. Over in the UK, a benefit performance at London's Old Vic Theatre featured Kate Winslet, Cate Blanchett, Isabella Rosellini, Christiane Amanpour, and Gillian Anderson.
In 2000, the College Campaign expanded to 150 colleges and universities around the globe. In 2001, a February 10th V-Day performance in New York City's Madison Square Garden sold out 18,000 seats and raised $1 million. Also that year, the Worldwide Campaign took off; V-Day events in over 40 cities raised over $350,000 to local organizations.
By V-Day's tenth anniversary in February 2008, thousands of benefit performances of The Vagina Monologues (including a run on Broadway) had raised over 50 million dollars for anti-violence programs around the world. Over 120 countries have staged V-Day events.
Although V-Day is most closely associated with Valentine's Day, V-Day events typically take place anywhere from February through April.
According to the V-Day website, "The 'V' in V-Day stands for Victory, Valentine and Vagina." The V-Day logo is a simple graphic interpretation (using a standard computer/typewriter keyboard) of that portion of the female anatomy:
Source: "About V-Day at Vday.org