The power of word-of-mom recommendations and the influence of bloggers like Heather Armstrong and Dooce has made advertisers sit up and take notice. This year's BlogHer conference - the web's most popular community for women bloggers - attracted mainstream-brand advertisers seeking to reach the nearly 3,000 attendees. Their large numbers, coupled with the rise of ordinary citizen journalists like Mayhill Fowler, prove that women bloggers are a growing force to be reckoned with.

