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By Linda Lowen, About.com Guide to Women's Issues

Who's Your Sugar Daddy? McCain Campaign Spends $150,000 on Dressing Up Palin

Thursday October 23, 2008
Clothes make the man...and the woman running for vice president.

The Associated Press reports that the Republican Party has spent $150,000 in the past two months to make Sarah Palin look good. That translates to $2500 a day for outfits, hair, makeup, shoes and accessories for Palin and her family. (Nice clothing allowance for a hockey mom.)

Palin didn't exactly shop on Main Street. Just over $75,000 was spent at Neiman Marcus, with another $49,425 dropped at Saks Fifth Avenue.

Want to get the look yourself? That jacket Palin is wearing is a Valentino, and reportedly cost $2500.

Her Saks bill alone exceeds the annual median household income in the US of $48,201 in 2006.

With McCain's campaign struggling to raise funds so they can compete in key states (not to mention the economy deep-sixing as thousands of people are being laid off) the question arises: Isn't this a frivolous waste of money? No straight talk here, and no answer either:

"With all of the important issues facing the country right now, it's remarkable that we're spending time talking about pantsuits and blouses," said McCain spokeswoman Tracey Schmitt.

But many thought the remarkable thing was the expenditures themselves, which also raised a cultural and sartorial question: Can a candidate who portrays herself as a woman of the people spend this much on clothes and remain credible?

"She presents herself as Josephine Six-Pack, and I'll tell you this, Josephine Six-Pack wouldn't spend $150,000 on her wardrobe," said Lesley Jane Seymour, editor-in-chief of More magazine. "I'm all for 'shop 'til you drop.' But to be spending profligately when you're saying you're just one of the people — well, that's just bad marketing."

"Listen, you can walk into H&M and get three wardrobes for $500 to $1,000, and you're done," Seymour added.

That rings true to another hockey mom, Adina Ellick of Chappaqua, N.Y. "If I spend $1,000 on clothes in a year, it's a lot," said Ellick, 43. "Usually I'm sitting at a freezing hockey game in fleece pants and a pullover sweat shirt and a blanket over my head!" She said she was "offended" by news of the expenditures.

Someone should have put the brakes on this runaway train. Because no one did, here's a fashion show of far-from-average excess on the campaign trail... including a 7-year-old carrying a Louis Vuitton purse.

Photo © Ethan Miller/Getty Images

Comments

October 23, 2008 at 1:03 pm
(1) View from Here says:

First it was revealed (albeit in an appropriately delicate manner) that Mrs. Palin is essentially a crook, and now we learn her “hockey-mom” status is fake. I find it truly frightening that the United States could soon fall into the hands of a “maverick” who chose this individual as his running mate. If McCain wins, this election will not only predictably lead to a constitutional crisis, but will ultimately do more harm to the reputation of the evangelical Christian movement than the seedy, religiously-oriented Dead Sea Scrolls scam put on as a purportedly scientific exhibit last year at a “natural history” museum in San Diego. See

http://www.nowpublic.com/culture/did-christian-agenda-lead-biased-dead-sea-scrolls-exhibit-san-diego

October 24, 2008 at 11:42 am
(2) vic yinger says:

I was hoping to find intelligent information about this race. That is unbiased accounts of
voting records, associations , policies,. What I found a love reports on Obama. And a smear attracts against Palin. I guess I have to go else where to find real information. FI I can not trust this sight
to give an honest account on politics how can I trust this sight on other important woman Issues.

October 26, 2008 at 7:07 am
(3) M.LL says:

Lesley Jane,

AND…………….

we believe what we want to believe……

by now, I have to believe most folks have decided who they will vote for.
Me, I am wearing my KMART Blue/Red Light Special!!

October 27, 2008 at 2:19 am
(4) Shirley In Oz says:

Sarah Palin is not up to the job of VP. It’s that simple. The VP is a heartbeat away from the Presidency. Look at photographs of ANY President in our history, and you will see what service in the Oval Office does to a man. They all age dramatically. John McCain is 72, and not in great health. If he dies, Sarah Palin is automatically President until the next election. I don’t like her divisive style, I am not sure of her ethics, I thought our forefathers ensured we had separation of state and religion in this country … not sure how long that would last. Obama represents a chance to change todays America into something better. And if he dies in office, Joe Biden is an experienced, reasoned person who would at least have something to bring to the table. The willingness to listen to another point of view, for a start. Come on America: do you really want that newly manicured finger poised over the Red Button everytime the Russians say something scary? We are voting for the President, it’s not a popularity contest, it’s the most important choice we get to make. Don’t blow this on misguided attempts to ‘get a woman in the White House’.

October 29, 2008 at 5:36 am
(5) Patricia, USA says:

McCain choice of someone like Palin for his vice presidential running mate should be the main reason NOT to vote for him. I am 68 years of age and a “clothes horse” and I have not spent more than $1500 a year on clothing since I graduated from high school 50 years ago - which amounts to half of what was spent on the Palin family’s wardrobe in two weeks!
She is an evangelical bimbo!

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